Thanks for helping us Feel Good in 2021

December 2021

We can’t believe 2022 is just around the corner! Our first year has been a wild one. We want to say a huge thankyou to everyone who supported us throughout 2021. Since launching at the end of April, we’ve featured in multiple magazines and watched our lovely fan base grow on our Instagram and Facebook pages.    

Award-winning

We couldn’t think of a better way to end the year than with the news that we have been voted best household paper launch of 2021 by The Grocer.

The Grocer is the leading retail trade magazine in the UK, so being recognised by them is a huge honour. The top product lists are decided by the editorial team and independent industry experts. The judges commended Feel Good for its innovation and bringing something new and exciting to the toilet paper sector.

Did you pick up a pack of Feel Good in 2021?
Did you pick up a pack of Feel Good in 2021?
Where you can find us

Feel Good first launched at Waitrose, online and in stores back in May. Since then, Feel Good has also been available to pick up in Morrisons stores and online at Ocado.

We’ve been loving reading all the reviews online and particularly enjoyed, ‘I was expecting crispy paper that would hurt my bottom, however, this is lovely and soft.’ Ocado user @pk196 – we would never hurt your bottom!

2022 is looking even better, and customers in the North will soon be able to find Feel Good in their local Booths store.

Booths pride themselves on working with responsible businesses, so we’ll be in good company surrounded by other eco-friendly products.

In good company

Another recent highlight for Feel Good was being featured in the Good Housekeeping Institute list of ‘best eco household products’. Feel Good was named the ‘best made in the UK’ eco toilet paper and scored 76/100 in GHI trials. Testers praised our good absorbency and affordability – at £4.50 a pack… we don’t blame them!

We were also featured in Women’s Own as one of their ‘eco brands worth backing’, alongside eco-conscious brands such as Jude’s Ice Cream and Teapigs.

We’re feeling social

We’ve been especially busy over on our socials lately, running our advent calendar – 12 days of Feelin’ Good. Featuring sustainable festive tips as well as a fair few competitions!

We teamed up with a few like-minded brands; The Truthbrush, beautiful bamboo toothbrushes, Moon Reusable reusable bottles to help cut down your plastic use and Floragy Skincare, wonderful, plant-based skincare. The team at Feel Good HQ were tempted to keep the prizes for ourselves, but they’re off to Feel Good fans for them to enjoy this Christmas – or to gift if they’re feeling generous.

We love interacting with our Feel Good fans on social media, and can’t wait to build our community over the next year. We can’t wait to work with more brands and create even more competitions for people to get involved in. So if you’re not already following us… head over to our Instagram and Facebook.

What’s next?

We can’t wait for an even bigger and better 2022. We’ve got lots of exciting plans on the horizon. What are they? Well… you’ll have to keep following us to find out! And make sure to keep an eye on our blog pages for even more fun stuff!

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